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The CPXi Blog

Ad Industry Veteran, Tiffany Coletti Kaiser Joins as EVP of Marketing

CPXi hires Advertising Executive Tiffany Coletti Kaiser to run Marketing and Growth Strategy Ad Industry veteran joins digital solutions company as EVP of Marketing Digital solutions company, CPXi, today announced Tiffany Coletti Kaiser as the company’s new Executive Vice President of Marketing. In this role, Coletti Kaiser will be responsible for expanding the company’s global »

CPXi Taps Industry Veteran to lead Corporate Development & Sales

NEW YORK, NY–(Marketwired – Jul 25, 2016) – Global digital media company, CPXi, has announced the addition of industry veteran, Joseph Gallagher, as SVP of Corporate Development and Sales. Gallagher has been a major player in the digital advertising industry with executive roles at Real Media, Dow Jones, BBE, Exponential Interactive, and most recently, Tribune »

Hofstra University CPXi Venture Challenge Announces Winners

This article was originally posted on InnovateLI.  Click here to read the original post.  A 3D-printed bionic hand and a digital-age update on the classic “staring contest” were the big winners Thursday at the Hofstra University CPXi Venture Challenge. The annual student business plan competition – sponsored by the university and Hofstra graduate Mike Seiman, »

Google’s Latest Move Is Validation For Header-Bidding Direction

This article first appeared on MediaPost RealTime Daily News on April 19th.  The article was written by CPXi CEO, Mike Seiman. Click here to read the full article on MediaPost.   Last week, Google announced that it will test exchange bidding in Dynamic Allocation with a few of its partners. Like any other “surprise” announcement »

CPXi Acquires Digital Opinion Measurement Technology Platform, Sweigh

CPXi Acquires Opinion Engine & Data Management Platform, Sweigh Digital Media Company Adds Audience Engagement Tech, Secures Industry Veteran to Exec Team New York, NY —(Marketwired- April 5, 2016) Digital media holding company CPXi has acquired New York-based Sweigh, Inc. whose digital opinion measurement technology is transforming how audiences interact with content. As part of »

CPXi division, Consumed Media, Inks Exclusive Partnership with Taboola

NEW YORK, March 24, 2016 – Taboola®, the leading global discovery platform, today announced an exclusive partnership with Consumed Media, experts in creating content and engagement strategies designed for today’s digital media ecosystem. The collaboration integrates Taboola’s personalized recommendations across Consumed Media’s network of owned, operated, and represented websites, including PressroomVIP.com, HipHopMyWay.com, and WarpedSpeed.com. Consumed »

Integral Ad Science Welcomes bRealTime to Certified Viewability Partner Program

NEW YORK, NY–(Marketwired – Mar 16, 2016) – Integral Ad Science, the leader in quantifying digital media quality, today announced thatAltitude Digital, bRealTime, Cadreon Brazil, ChoiceStream, Dstillery, Exponential, Media iQ, sovrn, Twelvefold and VertaMedia are the latest companies to join its Certified Viewability Partner Program. As members of the program, sellers agree to use Integral »

How to be Problem Solvers, not Product Sellers

Johanna Pesso, VP of Product at CPXi and co-founder of CPXi-DAWN, was featured in Talking New Media discussing the four steps salespeople can take to become problem solvers. Walking down the exhibit halls of an ad tech trade show can feel like navigating a densely populated bazaar, with hundreds of companies and flashy salespeople hocking their wares. Complex »